LivingKitchen 2013 final report: fully booked halls of the kitchen event at the imm cologne equally attractive to trade visitors and consumers

Even before the last day of the fair on 20th January, one thing is already certain: Cologne has established itself as an international venue for the kitchen industry. An excellent mood amongst the participating companies and visitors plus new launches and trends as far as the eye could see – LivingKitchen 2013 has impressively proved its worth as an exhibition format and reaped top marks in many areas.

“The second edition of LivingKitchen has been truly successful. We have seven outstanding days behind us, during which the kitchen – the focal point of people’s lives – has found its home in Cologne once and for all,” says CEO of Koelnmesse Gerald B├Âse. “In the three halls dedicated to the show, the sector has once again demonstrated just how much innovativeness, sophisticated design and quality it has to offer. I’m confident that, in the months to come, this will have a very positive impact on our exhibitors’ order books. LivingKitchen isn’t just a powerhouse for trends, innovation and design, it’s also the most important business platform in the global kitchen market”. Frank H├╝ther, managing director of AMK, couldn’t agree more: “LivingKitchen 2013 is every bit the highly deserved joint success that the kitchen industry and Koelnmesse had been hoping for: an international kitchen event in a class of its own.”

LivingKitchen 2013 kitchen trends: a sneak preview of novelties and innovations

The LivingKitchen 2013 will be showcasing the topic of kitchens in all its facets. With around 160 exhibitors from 18 countries, it is the leading international kitchen event next year and is – above all – also a decisive marker for the very latest household appliances and kitchen furniture trends within the German and European markets.

Although the fair for trade visitors and end consumers is still a good three months away, some exclusive exhibitors have already allowed us to peer over their shoulders and have disclosed which trends will be strongly influencing their presentation innovations at the LivingKitchen 2013.

The kitchen Germans dream of: survey shows trend materials, colours and appliances

Every kitchen is based on a customised plan; because virtually no room is the same as another and the personal taste of the consumer above all ensures that kitchens are real “one-off creations”. Guided by the development expertise of the suppliers to the kitchen furniture industry and by general trends, the producers of kitchen furniture offer models with new colours, shapes, materials and functions with each updated collection. But what do German kitchen buyers really want? What do they consider important when buying a kitchen and what features must the relevant equipment have?

“House and More”, the customer magazine of Schw├Ąbisch Hall with a print run of almost 2.2 million copies per issue, wanted to know precisely this and worked in collaboration with the new international kitchen event “LivingKitchen” to produce a questionnaire with 15 items. This was enclosed in the November issue of “House and More”, in which the readers were invited to send in their completed forms. The response was tremendous; more than 12,000 submissions or online questionnaires were received by the editors.

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